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Offer: Membership Marketing Manager:Window to the World Communications, Inc.Job description: Membership Marketing Manager Listing description WTTW (Chicago PBS) and WFMT (classical music radio station) are seeking a full-time Membership Marketing Manager to join its Membership marketing and fundraising team. This fast-paced and results-driven position is responsible for managing the prosperous execution of a variety of fundraising campaigns and initiatives and developing marketing strategies and plans with results of growth, retention, revenue, and excitement for the brands. The ideal candidate is passionate about the mission and value of public media, is strategic, and a collaborative self-starter. KEY RESPONSIBILITIES: » Develop creative fundraising and marketing strategies to cultivate and acquire members to grow membership base and meet revenue goals. » Project manage multichannel campaigns (direct mail, email, canvassing, telemarketing, digital) from start to finish, including budget, strategy, scheduling, creative including brand-aligned message development, list acquisition and segmentation, production and inventory control, and reporting/analysis. » supervise planning and execution of annual Sweepstakes campaign, including direct mail, on-air, and online creative package development, prize solicitation and fulfillment, and analysis. » Plan and coordinate contests, events, and other strategies to generate new membership prospects, increase, cultivate, and engage members, and generate revenue. » In collaboration with database operations team, utilize membership database system for campaign setup and execution, list strategy and segmentation, and data mining and analysis; adhere to organizational data security policies. » Create and share analytics dashboards, including results and insights, across established KPIS to inform both team and continuing/future data-driven strategies and plans. » Direct the activities of and serve as liaison for outside direct marketing vendors (creative, data, printers/lettershops, canvassing, etc.). » Identify, source, secure, and cultivate partnerships for promotional opportunities in support of membership goals and efforts; negotiate and execute agreements; and manage partner relationships. » Plan and execute select member events and cross-department support functions. » Stay abreast of organization-wide programming and services in order to communicate value proposition to members. » Work with adjacent departments and functions (member/audience services, database operations, etc.) to maintain quality and integrity of member/audience relationships and database. » Perform other tasks as assigned. expertise/expertise REQUIRED: » Demonstrated practice in planning and executing direct marketing campaigns » Exceptional attention to detail and accuracy and excellent organizational expertise » Excellent communication and editorial expertise » capability to juggle multiple projects simultaneously and adapt to evolving priorities » Facility with data and fundraising campaign performance analysis » Excellent Microsoft Office (Word, Excel, Access) expertise » Customer relationship management software (queries, forms, reports) practice; practice with Tessitura a plus » practice with automated email marketing systems MINIMUM suitable education Bachelor's Degree required. MINIMUM practice: 3+ years direct marketing and/or membership fundraising practice. Organization: Window to the World Communications, Inc. Job Job location: Chicago, IL United States Job Job Category: Fundraising/Promotion/Membership Deadline: Wednesday, July 31, 2024 Employment Type: Full time Send Application Materials To: Please apply directly on our website:https://phe.tbe.taleo.net/phe03/ats/careers/v2/viewRequisition?org= WWCI&cws=40&rid=310 Website: WTTW Job Field: Radio and Television
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